On Moral Equation Again - The Social context of Mind and Soul

Ideas like the one found on the present link (http://www.wjh.harvard.edu/~jgreene/GreeneWJH/Greene-Last-Stand.pdf) are available in our society for many decades (I dare say even centuries), but the voices announcing them were not loud enough.
Somehow, I think the ages change, and we are entering into a new era of human history, a better one and more spectacular, I hope.
It is now more than ever indispensable to understand how important is to consider social web as an extension of individual's development, alias the microcosmos and macrocosmos of human evolution. What is more important is to realize that we are all of us, and each one of us on his/her own, all at once, responsible for those two levels of human behavior.
I strongly believe that the latter statement is not an extra "burden" on human's shoulders. On the contrary, it is a power-giving and motivational concept for life changing. Our life changing, as individuals, as ensemble.